24 Dec 2012
According to comScore, Green Monday (also known as Clean Monday in some countries) is third heaviest online spending day in the United States this year, just behind Cyber Monday and December 4, 2012. With a total of $1.275 billion spent in online shopping, Green Monday surpasses last year’s total by 13 percent.
More accurately described as the Monday that is at least 10 days before Christmas, this day is also celebrated as the first day of Lent in Greece and Cyprus. This online term was also popularized by eBay as their best sales day for the month of December.
But however people celebrate it, Green Monday is one of the days where buyers can enjoy seriously big discounts from known online retailers. In fact, this special day exceeds the $1 billion threshold in online spending for two succeeding years now by over $100 million.
Shall we say it’s a shopping day where buyers and sellers win? For sure. While online retainers made millions, buyers also saved big cash. It’s definitely a day to take note if you want big savings in online shopping.
Below is a detailed graph of U.S. Cyber Monday and Green Monday online spending starting from 2008:
Cyber Monday 2012 has a recorded 9.0 million online buyers, an increase of over 500,000 buyers since 2011 with each person spending an average of $140.71. This special online retail day also has a recorded 15.9 million successful transactions in the U.S. alone.
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