16 Dec 2012
According to comScore, last week was the heaviest days in online shopping (in the U.S. alone), as shoppers spent almost $7 billion ($6.99 billion to be exact) between December 8 and 14. The total money spent for shopping is 11 percent higher than last year’s recorded holiday spending, which is $6.31 billion between December 8 and 14 of 2011.
Four individual days last week surpasses the $1 billion threshold, a clear indication that online shoppers are spending more time on the Internet this holiday season, as online shopping becomes more convenient and worry-free.
The heaviest shopping day this year was Cyber Monday, with $1.46 billion total online spending followed by December 4, 2012 with $1.36 billion in total sales, then Green Monday (December 10, 2012) with a total of $1.27 billion.
But the holiday season is not over yet, and there is still a large group of late bargain hunters who are expected to scramble to the Internet this week for the holiday rush.
As of today, the total U.S. online holiday sales has already reached $29 billion, 13 percent higher than last year’s corresponding days with a total of 11 recorded days surpassing the $1 billion threshold, which puts this year’s holiday celebration at the top 10 online spending days in history.
Why are people willing to spend that much?
Aside from last week’s free shipping, there are considerable advantages of shopping online. If you are buying digital products, you can get them in an instant. If you are shopping for physical products, you can have them delivered at your doorstep while you enjoy a push-button shopping convenience. The Internet also has wide variety of choices, better prices, and a lot of options for sending gifts.
Plus, you can get all information about specific items in just one quick look, including customer reviews and ratings. Not to mention in detail the online bloggers who research well to write about top products that can help anyone decide for the best option (without altering good shopping deals even if you buy through their websites).
Moreover, online shopping will free you from the hassles of in-person shopping during the holiday rush, such as parking problems, long lines, and extreme weather conditions.
→ Subscribe to Blog Via Email to receive updates directly to your email.